The Nantucket Maria Mitchell Association (MMA) was selected as a recipient of the Massachusetts Office of Travel & Tourism (MOTT) FY21 Travel & Tourism Recovery (TTR) Grant Program. The goal of the TTR Grant Program is to help communities recover from economic challenges resulting from COVID-19 by strengthening state tourism and encouraging individuals to visit local attractions, businesses, and organizations. Recipients of this award were selected based on marketing campaigns that support the statewide, “My Local MA,” campaign.
With the funding from this grant, the MMA plans to produce more diverse and well-distributed advertisements for the organization. This project includes gathering new photographic content, producing advertisements and brochures, and translating these materials into multiple languages. Marketing materials will be distributed throughout Cape Cod, on the ferries, and promoted via social media. With this generous funding, the marketing plan will increase awareness of the MMA to a broader Massachusetts audience and make its unique properties and experiences more accessible through translation. This campaign will ultimately boost visitation to the Nantucket community as a whole and create a positive impact on other local businesses and non-profits.
There were fifty-nine total organizations that received funding from the TTR Grant Program. Other Nantucket recipients of this grant include the Nantucket Historical Association, Nantucket Preservation Trust, Nantucket Boys & Girls Club, and Nantucket Comedy Festival.
The Maria Mitchell Association is a private non-profit organization. Founded in 1902, the MMA works to preserve the legacy of Nantucket native astronomer, naturalist, librarian, and educator, Maria Mitchell. The Maria Mitchell Association operates two observatories, a natural science museum, an aquarium, a research center, and preserves the historic birthplace of Maria Mitchell. A wide variety of science and history-related programming is offered throughout the year for people of all ages.
For Immediate Release
April 26 2021
Contact: Kelly Bernatzky, MMA Development Associate
Call Us: 508.228.9198
Email Us: info@mariamitchell.org